Nenad Predrevac, National Sales & Marketing Manager of Toyota Zambia, told ProAgri’s Du Preez de Villiers at Agritech that Toyota’s market share in new vehicles is 45%, and 60% of all vehicles sold are from the Toyota family.
Toyota has been in Zambia for more than 50 years, since 1963. Toyota Zambia is an official distributor and dealer for Toyota vehicles and provides after sales support with genuine Toyota parts and quality service. Their branches are in Lusaka, Kitwe and Livingstone.
Nenad said their presence at Agritech gave them a unique opportunity to talk to customers and explain their products and solution driven packages regarding financing to them. He said: “We had so many visitors and enquiries, it was definitely worthwhile.”
Hilux: the popular choice
Hilux remains the most popular Toyota brand in Zambia, and at Agritech many people used the opportunity to meet the new Hilux model. “For many it was the first chance they had to see, touch and feel the new Hilux, and also to test drive it off-road,” said Nenad.
Toyota Zambia has the new Hilux in all the models in single cab, extra cab or double cab. It is regarded as the toughest Hilux ever. Almost every aspect of the eighth-generation Hilux has been strengthened, including a thicker frame, stiffer body, advanced six-speed transmission, beefed-up suspension and brakes, and expanded off-road ability.
More than a million kilometres of testing in a wide variety of conditions across the continents went into this model. The new under-body protection package, fitted to all 4×4 and Hi-Rider models, is larger and thicker to deflect sticks and rocks to protect vital mechanical and fuel system components. New safety features include increased mechanical grip and stopping performance achieved through the new suspension and brake package, and seven airbags for safety. Comfort did not lag behind with quieter cabins, touch-screen display audios, cruise control, more supportive seats and poweroperated windows, mirrors and door locks.
Hino for dependable transport
Another Toyota product doing quite well in Zambia is Hino. Toyota Zambia currently sells and services Hino trucks from the Nangwenya dealership in Lusaka and Copperbelt Toyota in Kitwe. Both facilities are equipped with state of the art equipment, and staff are regularly trained to stay abreast of the latest technical developments. Hino offers a range of vehicles from a 2-tonne payload truck right up to a 6×4 truck/tractor capable of transporting 30 tonne loads.
Hino 300 and Hino 500 trucks are available and certain models have been specifically selected to ensure that they meet the harsh operating conditions of Africa. Toyota Zambia offers free driver training to all their Hino customers. To date close to 100 drivers participated and feedback from customers is very positive. They are particularly pleased with the fact that this training gave rise to fewer breakdowns and meaningful fuel savings. An annual driver competition is also held to find the best Hino driver in Zambia.
Toyota Zambia offers great deals on used vehicles. Farmers can also take advantage of buying a used vehicle guaranteed for quality at the best price. All Toyota vehicles have a 100 000 km or 3 years vehicle warranty from the first date of registration, whichever comes first.
Other models and services
A wide range of passenger cars are available, although this market only constitutes 8% of Toyota sales in Zambia, says Nenad. The taxi market is very active and Toyota Zambia can assist in all aspects of fleet management for companies.
To set your wheels rolling, send an e-mail to NenadP@toyotazambia.co.zm. Also visit www.toyotazambia.co.zm to see the range of vehicles available.
Toyota Added Value
For every brand new vehicle you buy from Toyota, we shall gift you with a K5, 000.00 free Fuel Card, a full tank of fuel in your vehicle as well as registration of the vehicle which includes two quarters free road tax. Toyota vehicles come with warranty of 3 years or 100,000 kms (whichever comes first). Feel free to walk into our showroom for many more amazing offers.