It has been exactly twelve months since the first ProAgri BNZ saw the light in September of 2019. We are officially one year old. The magazine is still in its infancy compared to ProAgri Media that celebrated its 25th year in August this year.
What a year it has been! The agricultural industry of Southern Africa certainly has seen its share of hardships in the past year. From the outbreak of foot and mouth disease in 2019 to the swarms of locusts that are currently threatening farmers’ crops, to say nothing about the economic restrictions of the COVID-19 pandemic that are still dragging on.
In spite of these adversities, ProAgri BNZ has shown exceptional growth. We have evolved to incorporate printed, social, and digital media, and have reached more than 1,8 million people in the region through our various platforms every month. This is testament not only to the work ethics and dedication of the team that creates ProAgri BNZ every month, but also to the farmers of Southern Africa. We are constantly reminded of the resilience of our farming communities by the e-mails and comments that we receive from our readers.
We are looking forward to more growth during the next year. Apart from our own strategies that will see ProAgri expanding our readership in the SADC region, we also see economies beginning to regain some traction as we emerge from lockdown. Soon the borders will be operating at normal capacity again, which will go a long way to stimulate regional trade.
We at ProAgri appreciate all the readers that have reached out to us to gain more information, or to share their local news. We use the feedback from our readers to stay up to date with what the farmers are doing, and what information they need to farm better and smarter.
Remember that you can also gain access to our information through our various online and digital platforms. Find us on Facebook at ProAgri and select your country, or visit our website at www.proagri.co.za. For all your buying and selling needs, visit www.agri4all.com. Readers are also more than welcome to contact me directly via the e-mail address provided below. I would love to hear what you are busy with on your farm, or what is happening in your region.
Jaco Cilliers – email@example.com